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Copilot for Amazon

Big Pet Food Brand solves suppressed listings en masse

July 3, 2023

Golden retriever eating food from bowl in a kitchen

The challenge

Suppressed listings, discovered too late

The brand faced a recurring issue on Amazon, where their SKU listings were regularly suppressed, resulting in a negative impact on sales and brand visibility. Discovering and resolving these suppressed listings often took up to 14 days, causing further delays in addressing the problem.

01

Recurring suppressions

SKU listings regularly suppressed, hurting sales and visibility

02

Up to 14 days

To discover and resolve each suppressed listing

03

No bandwidth

Not enough time or resources to expedite resolution

Unfortunately, the brand lacked the necessary time and resources to expedite the resolution process for suppressed listings, ultimately resulting in lost revenue opportunities.

The solution

Tickets filed within hours, automatically

With Ecommerce Sales Automation on CommerceIQ's integrated retail ecommerce platform, the brand used AI and automation to ticket suppressions within hours, diagnose why they happened, and run sales operations from one place.

Before

With Ecommerce Sales Automation

Up to 14 days to resolve

Suppressed listings discovered and fixed slowly

Tickets within hours

Suppressed listings are flagged automatically on Amazon

Unclear causes

No fast way to tell why a listing went dark

Legitimate suppressions identified

Quickly flags inventory or compliance issues so the brand can address them

Limited time and resources

No capacity to expedite resolution

One source of truth

Sales operations, performance, and forecasting are connected

The results

Pet Food Brand stems revenue leakage with automated ticketing

In less than three months, the brand prevented $428K of revenue leakage by flagging and ticketing unavailable SKUs, with more than a third of tickets resolved immediately.

Performance results

$428K

Revenue leakage prevented

By flagging and ticketing unavailable SKUs

37%

Tickets resolved immediately

Effectively preventing sales leakage

40+

Inventory gaps identified

Cases where inventory couldn’t meet demand

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